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Title:          Managing Brand You
Focus: Branding
Series: CareerSearch
Presenter:
Jerry S. Wilson


 

Webinar Overview
What can the former Chief Customer Experience Officer of Coca Cola tell you about branding?

More than you could ever apply!

Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us and how we see ourselves. Nationally respected brand expert Jerry Wilson has helped some of the most exceptional companies and individuals in the world perfect their images. And he can help you too!

Jerry will reveal to you a proven seven-step process for personal brand building. Using illuminating examples from successful corporations like Coca-Cola and Starbucks as well as high-profile celebrities like Bono and Oprah, Jerry provides a methodology you can easily follow to conduct a self-analysis, create a unique identity, define objectives, discover your passions, create a plan, put that plan into action, and monitor your progress.

Join Jerry to learn how you can identify what makes you unique and then communicate it in a way that guarantees that you will get interviews and advance your career.

Presenter: Jerry S. Wilson
Jerry S. Wilson, former global Chief Customer and Commercial Officer of The Coca-Cola Company brings decades of success in building brands, growing businesses, and enhancing customer partnerships to every engagement.

As founder and CEO of JSW Consulting, LLC, Jerry collaborates with clients to identify and implement sustainable growth strategies with their teams. He works directly with leaders to address cultural adaptability and leadership capabilities.

He is also a published author, accomplished public speaker, and independent advisor to leaders of business, education and society.